The desperate need to make organ donation the default by law is overwhelming. I wish someone would really back the organ donation movement with a ton of education adverts.
Targeting the stupidity of not donating for religious reasons is probably a waste of time, since such people believe they are going to be part of the Zombie Apocal- pardon, Resurrection.
Others who fear that they will be allowed to die in the ER if their blood type matches a top-of-the-list transplant patient also have a near impossible level of stupidity to overcome. It is such a bitter situation, that I would even make picture ads of just what disinterred corpses look like, even those perfectly embalmed, after a few years.
I.e., "You and your deceased loved ones will not be a pretty sight. When the deceased are middle aged or younger, often times all of those organs disintegrating 6 feet under could have saved; 2 kidney patients, 1 liver patient, 1 heart patient, offered the chance to see again to 2 blind people, the bone marrow could have been harvested to support many leukemia patients, harvested veins and bones to help trauma and cardiac patients, and skin to help burn victims. The fibrous matrix of many tissues could have also helped numerous people, as the patient's own cells can now be grown onto those matrices for replacement parts that don't cause rejection."