Random instance of me overanalysing everything, episode 478: Earlier on I went to pick up something for lunch and was browsing snacks too when I discovered cake bars that have clearly cynically been rebranded for the Jubishit with a Union Jack* design and the slogan "BRING ON THE CAKE"...and I'm thinking "They wanted to say it. They really wanted to say it but didn't have the balls".
(* yeah I know, alright? Don't fucking say it)